A fresh (not fluffy) approach to building a values-led culture

Articulate, measure and create the culture you need to deliver your organisational strategy.

We use an engaging and fast-paced Design Sprint process to help P&C teams bring values and people strategy to life. Our Design Sprints deliver tangible, high-impact outcomes in under 3-months.

We've partnered with 50+ P&C teams to build a values-led culture

A high-impact approach for bringing your values and people strategy to life

Our Design Sprints are a structured blend of strategic alignment, co-design workshops, and design work. Our approach works well for P&C teams in mid-sized organisations (100 - 1,000) as it balances speed, strategic alignment, and practicality.

Values Design Sprint

Go beyond 'vanilla values' and build a playbook that defines the culture you need to deliver your organisational strategy.

Culture Insights Sprint

Understand how well your current culture aligns with your ideal culture using a mix of focus groups and assessments.

Culture Design Sprint

Co-design amazing people experiences that bring your values to life. Create flagship initiatives for onboarding, learning and career development and more.

People Strategy Sprint

Develop a People Strategy that captures the strategic P&C initiatives you need to focus on to make an impact.

AWARDS

Casey Business Awards:
2023 Professional Business Services Finalist

For our fun, fresh, and engaging approach to organisational culture

PLAYBOOK

Get your playbook for building a values-led culture

Gamified conversations that get everyone talking about culture

The thought of culture-building usually invokes eye-rolls and cynicism. Our Sprint workshops break the HR workshop stereotype. Have your people walk away saying, "That was way better than the boring HR workshop I was expecting". Our gamified tools create engaging sessions that make it fun and easy for everyone to contribute.

Values in Action Platform

Use the power of values-led storytelling to make your organisational values more real and less abstract. Our platform guides teams through a values-led storytelling process to better infuse your values into their work.

SILK Values in Action Framework

Building a values-led culture is about much more than coming up with a set of values with a short description. We've developed the SILK Values in Action Framework to give organisations a more sturctured apporach to embedding values.

Quinks

Quinks is all about deeper and more meaningful conversations about individual values. The gameplay and values-mapping process fosters true active listening and understanding which creates a real sense of connection and self-awareness.

People Strategy Framework

Too often People Strategy is tangled up in HR lingo and buzzwords. This results in a disconnected and generic strategy. Our People Strategy Framework helps you build a high-impact People Strategy that inspires your people and makes a difference.

Your tools are light, agile, flexible. Not bureaucratic and unwieldy. For a busy People & Culture team, that is a blessing

Kirti, Director of People & Culture, APRA AMCOS

Bring your values to life at your next event or offsite

We infuse gamification with insightful content to generate serious energy and excitement about your values.

Team experiences for teams to better understand and embed your organisational values.

Leader experiences to build capability and confidence to make work more interesting, creative and exciting through the lens of values.

Individual experiences to explore individual and organisational values and how to take a values-led approach to leading a more fulfilling life and career.

82% of our customers work with us again

We specialise in working with mid-sized organisations and our customers come from a range of different sectors. Our customers have a few things in common. They’re all focused on innovation, sustainable growth and positive impact, and they like operating in a less traditional and less corporate way.

I would definitely recommend Viren and In The Game to any forward-thinking employer. He brings a high level of energy and makes sure everyone is comfortable. A very worthwhile journey to take with Viren and the team.

Louise K

Group Head of Human Resources

In all the time that I've been running businesses, I have never seen any program that’s been even remotely as effective as the stuff that we've done with In The Game.

Michael W

CEO

Viren, thanks so much for the session. I have been receiving so much positive feedback post the session this morning - 2 directors have come to find me to share how 'spot on' it was, and how great you were at keeping the energy alive in the room.

Jo F

Culture & Capability Lead

We want to spark innovation, sustainable growth, and positive impact within organisations in a way that’s fun, fresh, and engaging.

Viren Thakrar

Founder, Facilitator & Product Development Manager

Expertise - Facilitation, Culture, Strategy, L&OD, Employee Experience, Psychology, Innovation and Gamification.

Experience - 17+ years in facilitation, co-design and applied psychology for business and 9+ years in innovation, entrepreneurship and product development.

Education - BSc Psychology (Hons) & MSc (Dist) Sport & Exercise Psychology

Interests - playing video/board games, listening to and DJing house music, running, watching SciFi and watching soccer.

Bridget Thakrar

Founder, Customer & Operations Manager

Expertise - Employee Experience, Developing and Executing Strategy, Diversity, Equity & Inclusion.

Experience -15+ years of commercial, strategic and operational HR, OD, and recruitment expertise. Current Chief Employee Experience Officer at Melba and Chair of Refuge Victoria.

Education - GAICD & BCom Economics and Marketing

Interests - Board Member for Muaythai Victoria and an avid Muaythai enthusiast.